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Using Those Business Cards
One of the first things you do when starting a business is
to have business cards made up. The next thing you need to
do is give them out. If you keep them in the card holders or
the box in your office, they are not doing what you got them
for.
You should send a card out with any correspondence you send.
You should tell all your friends and family what you are
doing. Give them a bunch of cards to give to others.
Do you go to a dry cleaner? A special car repair place? What
about the grocery store, do you like to go to a particular
checker? All of these people should have your business card,
and know what you do.
One of the first things we tell our PFYS students to do is
to get their name out there. We tell them to get cards made
up and give them out to everyone. With lease purchasing we
emphasize that we offer referral fees. For example, we gave
cards (a bunch of them) to our video store. We told the
owner that if we do a deal with someone who got the card
from his store he would get 10% of whatever the assignment
fee was. Well, guess what, he received a $500 check he
wasn't expecting. Well you can imagine his surprise and
shock when we dropped it off. He was ecstatic, and told
everyone and we mean everyone about us! In fact this
particular owner received numerous checks from us.
Remember, for those of you in creative real estate, or
wanting to get into real estate we show you how to do this
as a business. This avoids you always having to look for the
deals, we show you how to get the deals to come to you.
So even if you are not doing creative real estate, think
about a way you can set up a referral program. For
example,let's say you do manicures. Give your cards out to a
hair salon and tell that owner that for everyone she/he
sends you, you will pay a $10 referral fee; and will
recommend their salon for haircuts. Or you could both work
together and give discounts to each others' customers. There
are a number of scenarios that could work for a salon and
manicurist.
Use your imagination, and you can come up with many
different ways to work with others and have them promote
your business.
Just don't forget your business cards do you no good sitting
in your office. You need to give them out EVERYWHERE.
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About the Author
Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit www.homebusinesssolutions.com for the latest FREE tips and tricks, educational products and coaching in creative real estate investing and home based businesses. No time to
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Click here to learn more about Chuck and Sue DeFiore
Articles by Chuck and Sue DeFiore
 Managing Cash Flow 
Juggling The Day With A Deal
Various Aspects Of The Lease Purchase Business
Does Your Business Need An Attitude Adjustment?
Ethics in Business..A Lost Art
Referrals…The Secret Weapon
How To Give Yourself A $20,000/Year Raise
A Forgotten Marketing Tool - The Postcard
Using Those Business Cards
Is Your Business Safe?
Getting Started In Real Estate
Take It To The Customer
The Art Of Calling on Real Estate
Finding and Qualifying The Tenant/Buyer
Checklists for Tenant/Buyers and Sellers
The Lease Purchase Business Day
Warming Up to Cold Calls
Businesses - Leisurely Dining Or Fast Food?
How Do I Implement The Lease Purchase Plan
Guidelines For Choosing A Guru, Coach...
Are You A Shoulda, Coulda, Woulda?
Are You Profiting From O.P.P.?
The Many Ways To Profit From O.P.P....
How Do You Profit From O.P.P.?
Consulting Your Way To A Six Figure Income!
Business Partners & Marital Partners (Part I)
Business Partners & Marital Partners (Part II)
The "Psyche" of The Seller and The Tenant Buyer
The Divine Secrets Of The Ya Ya Lease Purchase Hood
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